TERZO originates from Turin, a city in the Piedmont region of Italy—the birthplace of European supercars. This vibrant hub is not only home to the renowned Fiat automotive group but also a gathering place for legendary brands like Ferrari, Lamborghini, and Maserati. It is precisely in this fertile ground, where mechanical culture and the pursuit of speed intertwine, that TERZO was born.
As early as 1963, when Lamborghini launched its first GT sports car, the 350 GT, its V12 engine demanded a professional lubricant capable of withstanding extreme temperatures and high RPMs. An Italian engineer developed a track-specific oil codenamed “TERZO,” symbolizing the “third decisive force” beyond just fuel and the engine itself.
This code name was eventually bestowed upon the brand, gradually evolving into a representative of Italian high-performance lubrication technology. Sixty years later, TERZO proudly stands as the only eponymous lubricant brand for the Lamborghini Terzo Millennio concept car.
Today, TERZO boasts over 850 types of lubricants and greases, comprehensively covering:
• Passenger Car Motor Oil (PCMO)
• Commercial Vehicle Motor Oil (CVMO)
• Automatic Transmission Fluid (ATF/CVT/DCT)
• Gear Oil
• EV Fluids for New Energy Electric Vehicle
• Coolant / Antifreeze
• Motorcycle Oil (MCO)
• Industrial Lubricant (Hydraulic / Gear / Compressor / Spindle / Heat Transfer Oil)
Our products are suitable for high-performance vehicles, daily commuters, heavy-duty transport equipment, industrial manufacturing machinery, and new energy drivetrain systems worldwide.
Globalization Strategy: Sino-Italian Integration, Dual-Core Driven
• Global Operations Center in Hong Kong: ORUN Energy, serves as the global operations hub, coordinating the worldwide trade system.
• Asia-Pacific Center in China: Leveraging China’s robust industrial manufacturing capabilities and global supply chain, we conduct mass production, quality management, and global shipments.
• Product Excellence: Our products uphold core Italian technology, preserving the pure heritage of Italian mechanical culture, while integrating the advantages of “Made in China” intelligence. This combination creates a global product portfolio with superior cost-effectiveness and technological prowess.
From Italian R&D to Chinese smart manufacturing, the brand consistently adheres to its authentic Italian heritage, delivering exceptional quality and premium services to global markets through intelligent production and stringent quality control.
Technological Advantages:
Liquid Titanium-Molybdenum Oil Film Adsorption Technology
• Dual metal lubricating molecular structure forms a “molecular shield.”
• Provides continuously stable lubrication protection under both extreme high temperatures and cold start conditions.
• Reduces friction by up to 30%, extending engine and transmission life by up to 40%.
• Obtained numerous OEM authorizations, including original equipment compatibility certifications from several European high-end brands.
EV Eco-Friendly Formula: TERZO-ECO Series
• Specifically designed for new energy electric drive systems.
• Features excellent insulation, electric drive cooling capabilities, and thermal degradation control.
• Uses eco-friendly and non-toxic base oils and additives, complying with EU REACH and RoHS environmental certifications.
Track Tested, Globally Trusted
TERZO products are widely used and have achieved outstanding performance in real-world tests on supercars and race cars:
• Audi RS3 LMS TCR: Excellent performance in high-RPM, high-temperature stability tests.
• Huracán STO: Liquid Titanium formula significantly reduces engine wear.
• Demonstrated superior performance in the CTCC China Touring Car Championship, Macau Grand Prix, ZIC Pan Delta Super Racing Festival, and the Alps Extreme Cold Challenge.
In 2025, the TERZO Xingrui Audi Team bravely won the TCR group championship at the CTCC China Touring Car Championship Shanghai stop.
Brand Philosophy & Values
Slogan:
TERZO—Connecting Every Drop of Strength in the World
